Privacy Policy
Last Updated: January 29, 2026
- 1. Introduction
- 2. Information We Collect
- 3. Video Analytics Disclosure
- 4. How We Use Your Information
- 5. Information Sharing
- 6. Data Retention
- 7. Data Security
- 8. Cookies and Tracking Technologies
- 9. Your Privacy Rights
- 10. California Privacy Rights (CCPA)
- 11. International Data Transfers
- 12. Children's Privacy
- 13. Third-Party Links
- 14. Changes to This Policy
- 15. Contact Us
1. Introduction
SeenLabs LLC ("SeenLabs," "we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website (seenlabs.com), software platforms, and digital signage services.
By using our Services, you consent to the practices described in this Privacy Policy.
2. Information We Collect
2.1 Information You Provide
We collect information you voluntarily provide, including:
- Account Information: Name, email address, phone number, company name, job title
- Billing Information: Payment method details, billing address, tax identification numbers
- Communications: Correspondence with our support team, feedback, and survey responses
- Contract Information: Service agreements, purchase orders, and related documents
2.2 Information Collected Automatically
When you use our Services, we automatically collect:
- Device Information: Browser type, operating system, device identifiers
- Usage Data: Pages visited, features used, time spent on the platform
- Log Data: IP addresses, access times, referring URLs
- Performance Data: Error reports, system activity, hardware performance metrics
2.3 Information from Third Parties
We may receive information from:
- Payment processors (transaction confirmations)
- Business partners (referral information)
- Public databases (company verification)
3. Video Analytics Disclosure
SeenLabs video analytics technology:
- Does NOT store images or record video
- Does NOT use facial recognition
- Does NOT identify individuals
- Processes only aggregated, anonymous demographic data (approximate age range, gender) in real-time
- Discards visual data immediately after processing
- Retains only statistical counts and patterns
This anonymous data helps businesses understand audience engagement without compromising individual privacy.
4. How We Use Your Information
We use collected information to:
- Provide Services: Operate and maintain your digital signage platform
- Process Transactions: Complete purchases, subscriptions, and billing
- Communicate: Send service updates, technical notices, and support responses
- Improve Services: Analyze usage patterns to enhance functionality
- Security: Detect, prevent, and address technical issues and fraud
- Legal Compliance: Meet regulatory requirements and respond to legal requests
- Marketing: Send promotional communications (with your consent, where required)
5. Information Sharing
We do not sell your personal information. We may share information with:
5.1 Service Providers
Third parties who assist in operating our Services:
- Cloud hosting providers
- Payment processors
- Customer support tools
- Analytics services
These providers are contractually obligated to protect your information and use it only for specified purposes.
5.2 Business Transfers
In connection with a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
5.3 Legal Requirements
We may disclose information when required by law, court order, or government request, or to:
- Protect our rights and property
- Prevent fraud or illegal activity
- Ensure user safety
5.4 With Your Consent
We may share information for other purposes with your explicit consent.
6. Data Retention
We retain your information as follows:
| Data Type | Retention Period |
|---|---|
| Account data (platform access) | Deleted within 30 days of account termination |
| Contact information (name, email, phone) | Retained indefinitely for business records |
| Contract and billing records | Retained indefinitely for legal/tax compliance |
| Usage logs | 12 months |
| Support communications | 3 years |
You may request deletion of your personal information subject to legal retention requirements.
7. Data Security
We implement industry-standard security measures:
- Encryption: SSL/TLS encryption for data transmission
- Access Controls: Role-based access limiting employee data access to business necessity
- Infrastructure: Secure cloud hosting with SOC 2 compliant providers
- Monitoring: Regular security assessments and vulnerability scanning
While we strive to protect your information, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.
8. Cookies and Tracking Technologies
8.1 What We Use
We use cookies and similar technologies for:
- Essential Functions: Authentication, security, preferences
- Analytics: Understanding how users interact with our Services
- Performance: Optimizing load times and functionality
8.2 Your Choices
You can control cookies through your browser settings:
- Block all cookies
- Delete existing cookies
- Receive notifications when cookies are set
Note that blocking cookies may affect Service functionality.
8.3 Do Not Track
We do not currently respond to "Do Not Track" browser signals due to lack of industry standardization.
9. Your Privacy Rights
Depending on your location, you may have rights to:
- Access: Request a copy of your personal information
- Correction: Update inaccurate information
- Deletion: Request removal of your personal information
- Portability: Receive your data in a portable format
- Objection: Object to certain processing activities
- Restriction: Limit how we use your information
To exercise these rights, contact us at we@seenlabs.com. We will respond within 30 days.
10. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
10.1 Right to Know
You may request disclosure of:
- Categories of personal information collected
- Sources of information
- Business purposes for collection
- Categories of third parties with whom we share information
- Specific pieces of personal information collected about you
10.2 Right to Delete
You may request deletion of personal information we have collected, subject to certain exceptions (legal obligations, ongoing transactions, security purposes).
10.3 Right to Opt-Out
10.4 Right to Non-Discrimination
We will not discriminate against you for exercising your CCPA rights.
10.5 Submitting Requests
California residents may submit requests:
- Email: we@seenlabs.com
- Phone: +1 302 314 8200
We will verify your identity before processing requests. You may designate an authorized agent to make requests on your behalf with proper documentation.
10.6 Categories of Information Collected
In the past 12 months, we have collected:
| Category | Examples | Collected |
|---|---|---|
| Identifiers | Name, email, phone, IP address | Yes |
| Commercial Information | Purchase history, services used | Yes |
| Internet Activity | Browsing history, platform interactions | Yes |
| Professional Information | Company name, job title | Yes |
| Geolocation | General location from IP address | Yes |
| Sensitive Personal Information | N/A | No |
11. International Data Transfers
SeenLabs is based in the United States. If you access our Services from outside the U.S., your information may be transferred to and processed in the United States, where data protection laws may differ from your jurisdiction.
By using our Services, you consent to this transfer.
12. Children's Privacy
Our Services are not intended for individuals under 21 years of age. We do not knowingly collect personal information from anyone under 21. If we become aware of such collection, we will delete the information promptly.
13. Third-Party Links
Our Services may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.
14. Changes to This Policy
We may update this Privacy Policy periodically. We will notify you of material changes by:
- Posting the updated policy on our website
- Sending an email notification
- Displaying a notice within the Services
The "Last Updated" date indicates the most recent revision.
15. Contact Us
For questions, concerns, or requests regarding this Privacy Policy:
SeenLabs LLC
611 N Brand Blvd, Suite 1300
Glendale, CA 91203
United States
Email: we@seenlabs.com
Phone: +1 302 314 8200
For privacy-specific inquiries, please include "Privacy Request" in your subject line.
